Saudi Fashion Commission Launches Pioneering ‘Sustainable Ihram Initiative’

The initiative focuses on recycling Ihram garments. SPA
The initiative focuses on recycling Ihram garments. SPA
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Saudi Fashion Commission Launches Pioneering ‘Sustainable Ihram Initiative’

The initiative focuses on recycling Ihram garments. SPA
The initiative focuses on recycling Ihram garments. SPA

The Saudi Fashion Commission unveiled its latest sustainable initiative, the Sustainable Ihram Initiative, during a news conference at the Islamic Arts Biennale

The initiative focuses on recycling Ihram garments by collecting, sorting, and repurposing textile waste from pilgrims to create new, sustainable Ihram attire.
The Fashion Commission launched the initiative in collaboration with Saudi Investment Recycling Company (SIRC), a leading company specializing in waste management and the circular economy, and Tadweem, a prominent company in sustainable fashion, aiming to transform used Ihram garments into new, eco-friendly Ihram clothing. The innovative process highlights the viability of textile recycling within the fashion industry and contributes to a more sustainable textile ecosystem.
Additionally, the commission partnered with SANKO Textile, a specialized group in sustainable textiles, with support from RE&UP, an innovative textile-to-textile recycling technology company, further reinforcing the environmental impact of the initiative.

The Sustainable Ihram Initiative aligns with Saudi Vision 2030’s environmental protection goals, marking a significant step toward a more sustainable fashion ecosystem in the Kingdom. It aims to promote sustainable practices, raise consumer awareness about textile recycling, and support the development of a circular textile economy in Saudi Arabia.
“The Sustainable Ihram Initiative demonstrates our commitment to innovation in sustainable practices, honoring the cultural and spiritual significance of the Ihram while safeguarding our planet for future generations,” said Saudi Fashion Commission chief executive Burak Cakmak.
He emphasized that the commission is committed to promoting a vibrant and sustainable fashion industry in the Kingdom in line with global sustainability standards, promoting conscious consumption and recycling.



Burberry Full-Year Profit Beats Expectations 

Burberry wallets are seen on display at a Burberry store in Beijing November 29, 2013. (Reuters)
Burberry wallets are seen on display at a Burberry store in Beijing November 29, 2013. (Reuters)
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Burberry Full-Year Profit Beats Expectations 

Burberry wallets are seen on display at a Burberry store in Beijing November 29, 2013. (Reuters)
Burberry wallets are seen on display at a Burberry store in Beijing November 29, 2013. (Reuters)

British luxury brand Burberry on Wednesday reported better-than-expected fourth-quarter sales and adjusted operating profit for its full year ending March 29 as it said brand sentiment was improving.

Burberry, in the early stages of a turnaround strategy led by CEO Joshua Schulman, narrowly avoided a loss for its 2025 financial year with an adjusted operating profit of 26 million pounds ($34.55 million), still significantly lower than the 418 million pounds reported a year ago.

Fourth-quarter comparable sales were down 6%, better than analysts' average forecast for a 7% decline.