Women Designers 'Not Getting the Breaks' Despite Global Fashion Shake-up

FILED - 28 March 2014, Switzerland, Basel: A view of the Italian fashion brand Gucci at the Baselworld international watch and jewelry fair in Basel. Photo: Patrick Seeger/dpa
FILED - 28 March 2014, Switzerland, Basel: A view of the Italian fashion brand Gucci at the Baselworld international watch and jewelry fair in Basel. Photo: Patrick Seeger/dpa
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Women Designers 'Not Getting the Breaks' Despite Global Fashion Shake-up

FILED - 28 March 2014, Switzerland, Basel: A view of the Italian fashion brand Gucci at the Baselworld international watch and jewelry fair in Basel. Photo: Patrick Seeger/dpa
FILED - 28 March 2014, Switzerland, Basel: A view of the Italian fashion brand Gucci at the Baselworld international watch and jewelry fair in Basel. Photo: Patrick Seeger/dpa

In fashion at the moment, as seen on catwalks: frills, corsets, big shoulder pads, and "naked dresses". Out of fashion: employing women as chief designers.

In the most recent Spring-Summer 2026 womenswear Fashion Weeks in Paris and Milan, the effects of a huge reshuffle at the top of the European luxury clothing industry were plain to see.

From Chanel, Dior, Celine, Balenciaga, Loewe to Jean Paul Gaultier, around 10 leading labels unveiled debut collections from new artistic directors.

In Milan, heavyhitters Gucci, Versace and Bottega Veneta spotlighted freshly appointed designers too.

On only one occasion, the new face taking the bow and applause at the end was a woman -- Britain's Louise Trotter at Bottega Veneta -- while Matthieu Blazy at Chanel and Jonathan Anderson at Dior both replaced high-profile female predecessors.

"It seemed that there was a bit of an opening (for women) just before Covid," Karen Van Godtsenhoven, a fashion academic at the University of Ghent in Belgium and guest curator for the 2023 exhibition "Women Dressing Women" at New York's Metropolitan Museum of Art.

"But I think Covid played a role in society at large in bringing back more conservative and reactionary ways of thinking. For the fashion industry it has meant going back to the old certainties of the male solo designer," she added.

Dana Thomas, an American fashion writer and author of "Deluxe: How Luxury Lost its Luster", puts the retreat down to the fact that the highly concentrated industry is dominated by conservative elderly male owners at LVMH, Kering and Chanel.

"I think that Chanel missed a really big opportunity in not hiring a woman to run a house that was founded by the most famous woman and influential person in fashion," she told AFP, referring to Gabrielle "Coco" Chanel.

She lists other labels created by illustrious 20th-century female designers -- Lanvin, Nina Ricci, Schiaparelli or Celine.

"They all have men as creative directors now," she said.

Recently appointed Sarah Burton at LVMH-owned Givenchy and Maria Grazia Chiuri at Fendi, named this week, are the only exceptions in the new boys club running major labels.

Family-owned Hermes, which has had two women in charge of its lines for more than a decade, announced on Friday that its menswear designer Veronique Nichanian was stepping down after 37 years.

The reasons for the male domination at the top of the industry are multiple.

"There is a glass ceiling for women in most industries, so in that sense luxury fashion is no exception, but it has its own specificities," explained Frederic Godart, a professor at French business school INSEAD and author of "Unveiling Fashion".

He cites the "historically male dominated" leadership of the industry, as well as its punishing work culture and pay inequalities that make it more difficult for women to rise to the top.

He called the absence of women in the latest mega-round of job changes "quite glaring" given that the industry "has collectively and in many instances claimed it cares about diversity."

The third reason he cites is the myth of the "male genius designer" which continues to influence decision makers.

The two most recent women designers at Chanel (Virginie Viard) and Dior (Maria Grazia Chiuri) were both widely seen in the industry as transitional or continuity figures, Van Godtsenhoven said.

She believes women are still consigned to roles of "craft" -- they are overwhelmingly present at all levels of the production process -- while men are seen as the "fashion" visionaries.

"I just think it's a cliche that remains in the heads of people. And I think it's very damaging, both to men and women in the industry," she explained.

As fashion schools continue to churn out a majority of women designers, there is no lack of female talent in the industry either.

In management positions, they are well represented, with Chanel, Gucci and Dior run by women (Leena Nair, Francesca Bellettini, and Delphine Arnault respectively).

Figures from luxury giant Kering show that women hold 58 percent of its management positions and are half of its executive board.

LVMH did not respond when contacted for comment.

Given the difficulties of rising to the top, experts say talented female designers like Iris van Herpen, Molly Goddard or Simone Rocha are instead taking the route of other women designers like Donna Karen -- starting their own labels.

"There's a whole generation of women who are really, really good, and they're just not getting the breaks," said Thomas.



Lululemon Slides as Bleak Forecasts Deepen Turnaround Worries

FILE PHOTO: A logo is displayed inside a Lululemon outlet retail store at Bicester Village in Oxfordshire, Britain, August 21, 2024. REUTERS/Hollie Adams/File Photo
FILE PHOTO: A logo is displayed inside a Lululemon outlet retail store at Bicester Village in Oxfordshire, Britain, August 21, 2024. REUTERS/Hollie Adams/File Photo
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Lululemon Slides as Bleak Forecasts Deepen Turnaround Worries

FILE PHOTO: A logo is displayed inside a Lululemon outlet retail store at Bicester Village in Oxfordshire, Britain, August 21, 2024. REUTERS/Hollie Adams/File Photo
FILE PHOTO: A logo is displayed inside a Lululemon outlet retail store at Bicester Village in Oxfordshire, Britain, August 21, 2024. REUTERS/Hollie Adams/File Photo

Lululemon Athletica shares dropped 12% in ‌premarket trade on Friday after bleak quarterly and annual profit outlooks deepened concerns over the yoga apparel maker's turnaround amid slowing US demand, competition and tariff costs.

The stock is on track to lose more than $1.7 billion from its market value of $14.44 billion if losses hold.

The weak forecasts intensified pressure on the stock, which has lost nearly 63% of its value in the last 12 months, as investors question how quickly Lululemon can revive product momentum in its ‌key US market, ‌while competing with newcomers like Alo Yoga ‌and ⁠Vuori.

"Lulu has just ⁠entered the 'trap' phase, where fundamentals are deteriorating as competition in all categories remains stiff and pricing power is fleeting for its core franchises," Barclays analysts said.

Lululemon, known for its pricey leggings and athleisure wear, has joined peers in feeling the pinch from muted spending on higher-margin products. Waning brand ⁠appeal in North America, design missteps and a ‌lack of fresh styles ‌have also added to the pressure amid a leadership transition.

Investors are ‌watching whether incoming CEO Heidi O'Neill, a former executive ‌at struggling Nike, can revive sales after she takes over in September, a task eased by the May resolution of a months-long proxy fight with founder Chip Wilson that had weighed on ‌the stock.

"A full strategic reset under the new CEO is required," Jefferies analysts said.

NEGATIVE BRAND ⁠BUZZ ADDS ⁠WORRIES

Meghan Frank, interim co-CEO and chief financial officer, said its yoga campaign rolled out to win back shoppers "hasn't had the expected halo effect on other areas of our assortment" and cited "negative commentary" as a headwind.

The spike in negative brand sentiment across media and social channels was evident in key markets, Barclays said, including the United States and China, and was primarily related to recent concerns about material composition and product safety.

The company's forward price-to-earnings multiple is 10.06, compared with 22.85 for Nike and 15.10 for Adidas , according to LSEG data.


Designer Gabriela Hearst Still Believes in 'Brilliance of Humanity' Despite AI

Uruguayan-US fashion designer Gabriela Hearst gestures during an interview after presenting the official suits for Uruguay's national football team ahead of the 2026 FIFA World Cup at the Centenario Stadium in Montevideo, on June 2, 2026. (Photo by Eitan ABRAMOVICH / AFP)
Uruguayan-US fashion designer Gabriela Hearst gestures during an interview after presenting the official suits for Uruguay's national football team ahead of the 2026 FIFA World Cup at the Centenario Stadium in Montevideo, on June 2, 2026. (Photo by Eitan ABRAMOVICH / AFP)
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Designer Gabriela Hearst Still Believes in 'Brilliance of Humanity' Despite AI

Uruguayan-US fashion designer Gabriela Hearst gestures during an interview after presenting the official suits for Uruguay's national football team ahead of the 2026 FIFA World Cup at the Centenario Stadium in Montevideo, on June 2, 2026. (Photo by Eitan ABRAMOVICH / AFP)
Uruguayan-US fashion designer Gabriela Hearst gestures during an interview after presenting the official suits for Uruguay's national football team ahead of the 2026 FIFA World Cup at the Centenario Stadium in Montevideo, on June 2, 2026. (Photo by Eitan ABRAMOVICH / AFP)

The "brilliance of humanity" will matter more, not less, in an AI world, Uruguayan designer Gabriela Hearst told AFP in an interview.

Natural materials and handmade craftsmanship are the hallmarks of Hearst's luxury brand, whose commitment to environmentally friendly fashion has secured her status as a sustainable style icon.

With celebrities including Kate Middleton, Julia Roberts and former US first lady Jill Biden wearing her personal brand, Hearst was also the first Latin American woman to lead the French fashion house Chloe from 2020 to 2023.

In a world threatened by climate crisis and the emergence of artificial intelligence, "there will be a genuine need for handmade creation," Hearst told AFP during a recent trip to Montevideo to present World Cup uniforms to the Uruguayan team.

"The human part, the part of our brain that is unique to us, the part that represents the brilliance of humanity, is going to matter more and more," she said.

The designer on the cusp of 50 prizes quality over quantity, and obstinately opposes fast fashion fads.

"There are so many clothes in the world," she said. "There's always a way to have a small amount, but of good quality."

Now based in New York, Hearst said she owes her intimate knowledge of quality, sustainability and "true beauty" to her native Uruguay.

"When I was little, I wanted to go travel, to see the world," she said.

"After traveling," she continued, "I was able to appreciate what it means to grow up with those star-filled skies, the nature, eating food from the land, the quality, the natural luxury that surrounded me."

"Clothes were passed down" in Hearst's community, she said, recalling picking through her mother's wardrobe filled with garments made by the family seamstress.

In her native country of 3.4 million people, hundreds of weavers work for Manos del Uruguay, a network of cooperatives that produces handcrafted garments for Hearst's brand.

The finished products end up on runways, Vogue magazine covers and even on-screen in "Sex and the City" movie sequel, where a multi-colored blanket designed by Hearst appears draped over Sarah Jessica Parker's legs.

"It's incredible that our craftsmanship reaches so far," said 60-year-old weaver Mabel Bargas, who works in one of the Manos del Uruguay workshops.

Hearst wants to leave a legacy of positive social impact by creating jobs and doing her bit for the environment.

"We can't afford to lose our human connection," she said, adding that people with privilege "have a responsibility to help others."


France Hits Shein with 22 Mn Euros in New Fines Over Consumer Violations

FILE PHOTO: Clothes from fast-fashion brand Shein hang at their office in Sao Paulo, Brazil, December 15, 2025. REUTERS/Jorge Silva/File Photo
FILE PHOTO: Clothes from fast-fashion brand Shein hang at their office in Sao Paulo, Brazil, December 15, 2025. REUTERS/Jorge Silva/File Photo
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France Hits Shein with 22 Mn Euros in New Fines Over Consumer Violations

FILE PHOTO: Clothes from fast-fashion brand Shein hang at their office in Sao Paulo, Brazil, December 15, 2025. REUTERS/Jorge Silva/File Photo
FILE PHOTO: Clothes from fast-fashion brand Shein hang at their office in Sao Paulo, Brazil, December 15, 2025. REUTERS/Jorge Silva/File Photo

French authorities said Wednesday that they had imposed two fines on Shein totaling more than 22 million euros ($25.5 million), citing problems with product traceability, environmental labelling and delivery times.

The new penalties bring the total fines imposed by France against the Asian fashion giant to more than 210 million euros, AFP reported.

The latest fines were imposed by the government's consumer protection agency DGCCRF following a wide-ranging investigation targeting several e-commerce platforms, primarily based outside Europe, including Shein.

The first fine of 5.77 million euros targets Infinite Style Ecommerce Co Ltd (ISEL), which handles sales for Shein.

The DGCCRF accuses Shein of failing to comply with a 14-day period required for consumers to be able to reconsider certain purchases.

The watchdog also accuses the company of omitting mandatory traceability information, such as the countries where its clothing is woven, dyed and manufactured, and of failing to disclose the presence of microplastics in its fabrics.

Microplastics, primarily found in polyester, are released into the water with every machine wash, posing a serious environmental threat.

In addition, the agency imposed a fine of 16.73 million euros on Shein's subsidiary ISSL (Infinite Styles Services Limited), accusing it of violations of consumer law.

Shein has been under fire since it established operations in France.

It is widely criticized by campaign groups and politicians for generating environmental pollution, practicing unfair competition, selling goods that fail to comply with basic regulations and imposing poor working conditions in its Chinese factories.