Saudi MADA Prepares to Launch ‘Apple Pay’

Saudi MADA Prepares to Launch ‘Apple Pay’
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Saudi MADA Prepares to Launch ‘Apple Pay’

Saudi MADA Prepares to Launch ‘Apple Pay’

The Saudi Payment Network (MADA) announced it will soon introduce ''Apple Pay'' in Saudi Arabia.

In a statement issued on Friday, MADA confirmed that this falls under its continuous work to provide digital payment options according to the fastest and highest safety standards, in cooperation with its partners from Saudi banks and international payment systems.

MADA focused, since the beginning of the year, on the spread of Atheer service in stores – the service has become available in almost all points of sale in Saudi Arabia.

MADA activated the online payment service through MADA cards during the first quarter of the current year, and after that, it launched Android payments through MADA Pay.

MADA’s efforts fall under the Saudi Arabian Monetary Authority (SAMA) efforts to achieve the goals of Saudi Vision 2030 and the program to develop the financial sector.

SAMA has started implementing an ambitious plan to develop MADA in order to support and reinforce digital payments in the country through a unified digital payments strategy.



Saudi Arabia Plans Promotion Campaign in Kuwait

The Saudi Export Development Authority’s pavilion at an exhibition (Export Development Authority website)
The Saudi Export Development Authority’s pavilion at an exhibition (Export Development Authority website)
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Saudi Arabia Plans Promotion Campaign in Kuwait

The Saudi Export Development Authority’s pavilion at an exhibition (Export Development Authority website)
The Saudi Export Development Authority’s pavilion at an exhibition (Export Development Authority website)

The Saudi Export Development Authority is scheduled to begin a promotion campaign in Kuwait from September 29 until October 1 as part of a broader strategy to enhance national service export opportunities through targeted market access tours.
According to the Authority, the tour will feature a series of visits for leading national companies across various sectors, including logistics services, communications and information technology, consulting, and medical services.
These companies will showcase their offerings to both government and private entities in Kuwait, fostering increased trade between the two nations.
The tour is also expected to bolster the presence of Saudi non-oil products and services in the Kuwaiti market, where Saudi exports exceeded 3.7 billion Saudi rial ($986.36 million) in the first half of 2024.
Saudi Exports spokesman Thamer Al-Meshrafi said that through the tour in the Kuwaiti market, the Authority aims to establish links between the Saudi exporters and the Kuwaiti importers and facilitate mechanisms of the non-oil exports to Kuwait.
Al-Meshrafi added that the overall Saudi service experts in 2023 hit 182 billion riyals ($479 million), rising by 40% as compared to the previous year.
Several prominent national companies from the services sector will participate in the tour alongside representatives from four government agencies: the Zakat, Tax, and Customs Authority; the Digital Government Authority; the Transport General Authority; and the Saudi Contractors Authority.