IATA Urges Saudi Arabia for More Financial Support to Aviation Sector

FILE PHOTO: The International Air Transport Association (IATA) logo is seen at the International Tourism Trade Fair ITB in Berlin, Germany, March 7, 2018. REUTERS/Fabrizio Bensch
FILE PHOTO: The International Air Transport Association (IATA) logo is seen at the International Tourism Trade Fair ITB in Berlin, Germany, March 7, 2018. REUTERS/Fabrizio Bensch
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IATA Urges Saudi Arabia for More Financial Support to Aviation Sector

FILE PHOTO: The International Air Transport Association (IATA) logo is seen at the International Tourism Trade Fair ITB in Berlin, Germany, March 7, 2018. REUTERS/Fabrizio Bensch
FILE PHOTO: The International Air Transport Association (IATA) logo is seen at the International Tourism Trade Fair ITB in Berlin, Germany, March 7, 2018. REUTERS/Fabrizio Bensch

The International Air Transport Association (IATA) has urged the Saudi government for more financial support to its aviation sector, lauding it for introducing broad economic relief measures in excess of $32 billion in response to the impact of the COVID-19 pandemic.

Saudi Arabia has “provided support for air transport by suspending the airport slot use rules for the summer season and extending licenses and certifications for crew, trainers and examiners,” IATA said in a statement on Wednesday.

It urged the Saudi government “to build on this and implement specific financial relief measures for aviation to ensure that the sector will be capable of driving the recovery.”

IATA said the government should consider direct financial support to passenger and cargo carriers, financial relief on airport and air traffic control (ATC) charges and taxes, in addition to reduction, waiver or deferral of government-imposed taxes and fees.

“Saudi Arabia has announced financial relief measures for sectors affected by COVID-19, but not specifically for aviation. Given the industry’s role in social and economic development as well as achieving the Kingdom’s Vision 2030, it is important the government prioritizes aviation and provide urgent financial relief," said IATA Regional Vice President for Africa and the Middle East Muhammad Albakri.

“Without a viable air transport sector, we can expect a slow and painful economic recovery. Before the crisis, Saudi Arabia was moving at full speed and achieving tangible results in modernization, infrastructure development and economic growth,” said Albakri.

He added that fully supporting aviation would have a positive impact on the Kingdom’s economy after the pandemic is over.

IATA estimates that revenues generated by airlines in the Saudi market will fall by $7.2 billion in 2020, 35 percent below 2019 levels.



Saudi Tourism Authority Signs MoU to Boost International Marketing Strategies

Saudi Ministry of Tourism Building (File Photo AAWSAT AR)
Saudi Ministry of Tourism Building (File Photo AAWSAT AR)
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Saudi Tourism Authority Signs MoU to Boost International Marketing Strategies

Saudi Ministry of Tourism Building (File Photo AAWSAT AR)
Saudi Ministry of Tourism Building (File Photo AAWSAT AR)

The Saudi Tourism Authority (STA) has signed a memorandum of understanding (MoU) with a national marketing services company to strengthen its efforts to reach target audiences in international markets and solidify the Kingdom's standing on the global tourism map.
The MoU encompasses plans to conduct marketing studies for prominent content creators in international markets, SPA reported.

The initiative seeks to enhance STA's database and identify a select group of content creators to engage with during global promotional campaigns in 2025.
This step is part of STA's endeavour to raise awareness of the Kingdom's unique tourist destinations and highlight cultural, heritage, and natural experiences. The authority leverages innovative marketing strategies, focusing on international markets.
The MoU reflects the authority's commitment to developing the tourism sector in Saudi Arabia and achieving the objectives of Vision 2030, which aims to boost the sector's contribution to the GDP and diversify national income sources.