Gucci Unveils Adidas Collab during Milan Fashion Week

A model wears a creation as part of the Gucci Fall/Winter 2022-2023 fashion collection, unveiled during the Fashion Week in Milan, Italy, Friday, Feb. 25, 2022. (AP)
A model wears a creation as part of the Gucci Fall/Winter 2022-2023 fashion collection, unveiled during the Fashion Week in Milan, Italy, Friday, Feb. 25, 2022. (AP)
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Gucci Unveils Adidas Collab during Milan Fashion Week

A model wears a creation as part of the Gucci Fall/Winter 2022-2023 fashion collection, unveiled during the Fashion Week in Milan, Italy, Friday, Feb. 25, 2022. (AP)
A model wears a creation as part of the Gucci Fall/Winter 2022-2023 fashion collection, unveiled during the Fashion Week in Milan, Italy, Friday, Feb. 25, 2022. (AP)

Outside Milan’s luxury runway shows on Friday, two Ukrainian students held aloft signs reading “No World War III” and “No Putin” to draw attention to the war in their homeland and to urge the West to take harsher measures.

Their goal: get into photos of influencers and VIPs to remind the world of the horrors going on within Europe.

“For now, it is just sanctions and no action," said Yulia Sayko, 24, a medical student in Milan whose family live near Lvov, near the Polish border. She in particular wants Italy and other holdout nations to shut down Russia's access to the SWIFT international payment system.

Tori Ptaha, a 25-year-old international economics student, said she is very worried about her family in the capital, Kyiv. Then a VIP car started to leave the Versace show and the students and a companion raced to get their signs seen. “We have to get in the photos,’’ Ptaha said.

Details from mostly womenswear previews during Milan Fashion Week’s third day of runway shows Friday:

Gucci and Adidas join stripes
Alessandro Michele has long seen an affinity between Gucci’s stripes and Adidas’ stripes — but whenever he tried to experiment, alarm bells went off. So, he made it official, with an actual collaboration between Gucci and Adidas that took center stage during the preview show for next fall and winter.

Michele said the collaboration was “his longtime hidden desire.”

“Stripes and lines are incredible symbols,’’ the Gucci creative director said backstage at the brand’s Milan headquarters, where the luxury brand showed for the first time since the pandemic.

The collaboration included men’s suits in track-worthy shades of royal blue and purple with the Adidas stripes down the sleeves and trousers and Gucci written under sports brand’s trefoil.

The choices for her were manifold, from a dual-brand corset over an athletic style dress, jogging suits made out of pretty patterned knitwear, paired with heels and not sneakers; or a stunning Victorian-inspired white dress with a full skirt and fully ruffled.

Headgear includes swimming caps with the Adidas logo, and double-billed baseball caps allowing each brand to share prime real estate. The trefoil also appeared on big travel bags, and as a print on trousers.

"It is an experiment that can seem easy to some, but it was extremely strong,'' Michele aid.

The showroom was outfitted with mirrors, which the creative director said was meant to reflect the multiplicity of fashion, how a single garment can be many things depending on how it is worn, and even changing as it ages, gets more lived in. Suits were the centerpiece of the wider collection, which he used to underline the interplay between genders, opening the show with a woman wearing an oversized double-breasted pantsuit.

Michele said that sense of gender fluidity, which made a sensation when he took over as Gucci's creative director seven years ago, came naturally to him. “I am always walking between the genders,'' he said.

VIP guests included Rihanna and Stan Smith, known for the namesake Adidas tennis shoe.

Versace's corseted woman
The corset gave shape to Donatella Versace’s latest collection, which offered looks for women of a broad range of sizes.

The bustier appeared on its own under suits, in satiny pastels, or incorporated into slinky slip dresses, as a sort of breastplate on clinging tops and even as a detail on a long leather jacket.

The silhouette ran from loose trousers, with businesslike pinstripes or checks contrasting with bra tops under open suit jackets; or elastic pull-on Morticia-style skirts in bubblegum pink or acid green. Tweed was frayed, appearing as dress bound by a corset, or as jacket and mini-skirt sets.

Versace said the looks were built on “contrast and tension -- like an elastic band pulled tight and about to snap back with a build-up of energy.”

Missoni's comfort zone
Alberto Caliri’s second womenswear collection for Missoni was full of comfort pieces not always immediately associated with the brand, including blankets and oversized stuffed animals, alongside the knitwear that made it a luxury mainstay.

“Missoni, for me, has always had this part of cuddling, a softness,” Caliri said backstage. “When you need something a bit more, because you feel vulnerable. That was the idea, to work on this in an declared way.”

The blankets, he said, had a double role, one to underline Missoni as a lifestyle brand, but also to suggest using a blanket as a coverup, as seen on the runway over swim suits, or more everyday, over jeans.

The brand's famed zig-zag was oversized in a wide trouser, paired with sweater vest with a lived-in feel; or as a sheer sweater, worn simply with denim. The sexiness that caused a stir with his first collection was still there, in a belly-revealing open front dress, worn over soft terry trousers.

Eva Herzigova closed the show in shimmering sheath in muted primary shades.

Miss Sohee debuts in Milan
Korean designer Sohee Park unveiled her one-of-a-kind collection of hand-embroidered couture gowns at Dolce&Gabbana’s downtown complex, part of the Milan brand’s support of young designers.

“I have always been drawn to embroidery and there are very important elements throughout my design,” Park said. The 16-piece collection, inspired by the iconography of Korean folk art, included a dress of beaded panels resembling peacock feathers, and an intricately hand embroidered train featuring rabbits, butterflies and myriad flowers.

Just two years out of design school, Park, 25, said her first two collections have sold mostly to private clients, but there is growing interest from retailers for a demi-couture line.

“I have always loved hand-sewing, beautiful finishing, embroidery and colors,” Park said. “That’s my identity as a designer and what I really love. With the support of Dolce&Gabbana I was really able to have complete freedom to create something that is in my dreams.”



French Designer Threads a Path in London Fashion Week

This photo taken on February 6, 2026 shows French fashion designer Pauline Dujancourt posing for a photograph in her studio in south London. (Photo by Ben STANSALL / AFP)
This photo taken on February 6, 2026 shows French fashion designer Pauline Dujancourt posing for a photograph in her studio in south London. (Photo by Ben STANSALL / AFP)
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French Designer Threads a Path in London Fashion Week

This photo taken on February 6, 2026 shows French fashion designer Pauline Dujancourt posing for a photograph in her studio in south London. (Photo by Ben STANSALL / AFP)
This photo taken on February 6, 2026 shows French fashion designer Pauline Dujancourt posing for a photograph in her studio in south London. (Photo by Ben STANSALL / AFP)

Just days before her third runway show, French designer Pauline Dujancourt was riding a wave of excitement and nerves.

The 31-year-old admitted she had begun having strange, nightmarish dreams ahead of her big moment at London Fashion Week on Sunday.

The British capital will once again host its Autumn/Winter fashion week from Thursday to Monday, after New York's bonanza and before the catwalk carousel moves to Milan and Paris.

London, known for its raw creative energy and rising talents, is where Dujancourt launched her label in April 2022 after training at the renowned arts and design school Ecole Duperre in Paris, and fashion hub Central Saint Martins in London.

She and her team began work in November on her autumn-winter 2026/27 collection to be unveiled before some 450 guests -- journalists, buyers and VIP clients.

For designers, everything comes down to those few precious minutes on the catwalk. It's no wonder nervousness mixes with the creative buzz.

"I go through every emotion," Dujancourt told AFP with a smile. "Some days I'm super excited, full of ideas, and others I'm like: why did I pick this color, this fabric?"

The questions and worries snowball: "Will everyone be on time? Will there be last-minute hitches on the day?"

In recent weeks, she has been running her daily schedule with military precision.
Dujancourt works year-round with four assistant designers, but the team swells to around 50 people ahead of the show.

And she works with a community of knitters in Lima, Peru, with handknitting -- "something that my grandmother taught me as a child" -- being a hallmark of her garments.

"She was so skillful and so humble about it. And no one really realized how much work it takes and how much technique it takes," she said.

Known for her sensual, airy knitwear, Dujancourt was a finalist for the LVMH Prize, won Elle UK's young talent award, and is supported by the British Fashion Council.

Her clients span the globe from Japan to the United States, France and the UK, with regular requests for wedding dresses.

Her new collection pays tribute to women persecuted during historical witch hunts.

"I really want to celebrate the fact that there are so many women around the world who are working so humbly on domestic skills ... like sewing, hand knitting," she said.

Two weeks before the show, young seamstresses were crocheting floral motifs in mohair and Japanese metallic thread at a south London studio overlooking the Thames river and Big Ben.

Workers were hunched over their desks pouring over designs, with the looks still "in pieces".

Then comes the moment when everything is assembled. "It's the magical stage, when the clothes start to come alive," she said, her blue eyes lighting up her face framed by long dark hair.

Less than a week before the show, fittings begin with an in-house model, followed by the castings to find the right models.

On the eve of the show come final fittings, hair and make-up tests. And finally, on Sunday morning, the full rehearsal.

Show day always brings surprises. At Dujancourt's last catwalk in September, several models arrived extremely late, held up by another show.

"They turned up still wearing the other show's make-up. We had to dress them and redo everything ... I nearly died," she recalled.

What is her worst nightmare? A model tripping or garments ripping in front of the cameras.

"I once dreamt I'd forgotten to get dressed before coming out to greet the audience -- that would be a bit embarrassing," she joked.

Around 25 outfits will strut the catwalk on Sunday, a moment that "goes by in a flash".
Afterwards comes the crash.

"We barely see it happening ... because we are backstage in the madness and the chaos of it," she said.

But then it's finished "and there's a bit of baby blues afterwards," as she comes down off the adrenaline rush.

Dujancourt heads to Paris after London Fashion Week to meet buyers, before work begins again for her next show, in September.


Fashion Commission, Saudi Retail Academy to Develop National Talent 

Fashion Commission, Saudi Retail Academy to Develop National Talent 
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Fashion Commission, Saudi Retail Academy to Develop National Talent 

Fashion Commission, Saudi Retail Academy to Develop National Talent 

The Saudi Fashion Commission signed a memorandum of understanding (MoU) with the Saudi Retail Academy to develop national capabilities and boosting specialized skills in the fashion and retail sectors, reported the Saudi Press Agency on Monday.

The MoU aims to support local talent and the creation of sustainable employment opportunities in this vital industry. It stems from the two sides’ keenness to cooperate in the fields of training and professional development.

The agreement was signed on the sidelines of the graduation ceremony of the academy’s first cohort.

The Fashion Commission focuses on developing local talent, transferring global expertise, and advancing the fashion sector in the Kingdom, while the Saudi Retail Academy is a non-profit institute and a specialized entity in training and development in the retail field and in building professional competencies and skills related to retail and sales.

The MoU aims to establish a framework for cooperation to design and implement specialized training programs that boost the readiness of national cadres and qualify them according to the highest professional standards, with a focus on developing skills in sales, customer experience, and store management to meet labor market requirement and the needs of the growing fashion sector.

Fashion Commission chief executive Burak Cakmak said that developing human capital is a fundamental pillar for the long-term growth of the Kingdom’s fashion sector.

The partnership reflects the commitment to strengthening the capabilities that form the foundation of a competitive and sustainable industry through investment in specialized skills within retail and customer experience, enabling brands to grow and supporting the sector’s confident evolution, he added.

Saudi Retail Academy chief executive Hend Al-Dhaban stressed that the partnership embodies a shared vision to empower national talent and elevate professionalism in the retail sector.

The agreement will help channel training expertise to meet the specialized needs of the fashion sector and equip young men and women with the practical skills required to succeed in the labor market, thereby boosting service quality and supporting localization targets and economic growth, she explained.

This cooperation is part of the Fashion Commission’s ongoing efforts to develop the fashion value chain through building strategic partnerships with specialized training and education entities, expanding professional opportunities for national talent, and linking education and training outputs with labor-market needs.

Through their partnership, the commission and the academy will help in building an integrated ecosystem that connects education, vocational qualification, and employment, bolstering the competitiveness of the fashion and retail sectors and supporting the objectives of Saudi Vision 2030 in empowering national cadres, localizing jobs, and improving quality of life.


Saudi 100 Brands Debuts Landmark Fashion Presentation at Saudi Cup 2026

The experience introduced global audiences to Saudi Arabia’s dynamic and growing fashion ecosystem - SPA
The experience introduced global audiences to Saudi Arabia’s dynamic and growing fashion ecosystem - SPA
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Saudi 100 Brands Debuts Landmark Fashion Presentation at Saudi Cup 2026

The experience introduced global audiences to Saudi Arabia’s dynamic and growing fashion ecosystem - SPA
The experience introduced global audiences to Saudi Arabia’s dynamic and growing fashion ecosystem - SPA

The Fashion Commission launched its Saudi 100 Brands showcase at the Saudi Cup 2026, marking a historic milestone for the world-renowned equestrian event at King Abdulaziz Racecourse in Riyadh.
The collections celebrate Saudi heritage by blending traditional and contemporary design. Jewelry and accessory brands also exhibited throughout, providing Saudi designers with a platform to reach a broader global audience. These showcases emphasize the fusion of heritage and modern design, offering a new perspective on the Kingdom's creative identity.
The Saudi 100 Brands program, a flagship initiative of the Fashion Commission, supports emerging designers by providing tools, expertise, and platforms to grow their global presence. This collaboration with the Saudi Cup underscores the importance of celebrating cultural heritage while advancing design innovation.

Each piece in the exhibition incorporates heritage motifs, textiles, and storytelling, reimagined through innovative design to appeal to modern and international audiences.

The exhibition aims to celebrate national identity, highlight local creative talent, and present the evolving direction of Saudi fashion, SPA reported.

Visitors explored the intersection of craftsmanship and cultural expression, discovering how designers honor tradition while advancing fashion design.

The experience also introduced global audiences to Saudi Arabia’s dynamic and growing fashion ecosystem.

This participation reflects the Fashion Commission’s vision to develop a thriving fashion sector rooted in cultural heritage and global ambition. By combining cultural narratives with innovative design, the commission enables Saudi fashion to contribute to global creative industries, nurture talent, and position Saudi brands for sustained success.