Elie Saab’s Couture Escapism Finds a New Edge in Paris

A model wears a creation as part of the Elie Saab Haute Couture Spring- (AP Photo/Christophe Ena)
A model wears a creation as part of the Elie Saab Haute Couture Spring- (AP Photo/Christophe Ena)
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Elie Saab’s Couture Escapism Finds a New Edge in Paris

A model wears a creation as part of the Elie Saab Haute Couture Spring- (AP Photo/Christophe Ena)
A model wears a creation as part of the Elie Saab Haute Couture Spring- (AP Photo/Christophe Ena)

The sounds of spring, with babbling brooks and birdsong, set a serene yet surreal tone Wednesday as Elie Saab unveiled his latest couture collection inside the soaring Palais de Tokyo in Paris. It was punctuated only by whoops and clicking camera shutters as Eva Longoria swept in.

While the setting evoked pastoral bliss, the collection was a study in high-drama couture, as Saab’s signature opulence met a new architectural precision.

This season, the Lebanese designer, a red carpet mainstay, tempered his signature cascades of embroidery with an almost armor-like structure. Sweeping architectural flourishes curved around shoulders and hips, recalling the grandeur of Art Deco but with a modern sheen. Geometric bands of sparkles reinforced the sculptural intent, carving out silhouettes that felt more commanding than Saab’s typical fluid romance, The AP reported.

Models emerged on three parallel runways framed by classical white arches, wearing gowns dripping with jewels and embroidered feathers that echoed foliage. The effect was cinematic, an invitation into a world of 1920s glamour — Gatsby decadence reimagined with Saab’s unerring eye for fantasy. But in a world of uncertainty, the excess took on a different weight, a reminder that fashion has long been a glittering escape from reality.

Saab’s touchstone aesthetic — luxurious embellishment, silhouette-flattering cuts and red carpet allure — was intact, but there was an added sense of structure, a couture boldness that gave the collection its edge. The designer has never strayed far from his core of femininity and grandeur, yet here was a whisper of something stronger: a woman draped in fantasy, but armored for the future.



H&M's Q1 Profit Grows More Than Expected, Sees March Sales Up 1%

FILE PHOTO: A Swedish flag hangs outside a business on a street of the old city of Stockholm, Sweden, February 24, 2024. REUTERS/Tom Little/File Photo
FILE PHOTO: A Swedish flag hangs outside a business on a street of the old city of Stockholm, Sweden, February 24, 2024. REUTERS/Tom Little/File Photo
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H&M's Q1 Profit Grows More Than Expected, Sees March Sales Up 1%

FILE PHOTO: A Swedish flag hangs outside a business on a street of the old city of Stockholm, Sweden, February 24, 2024. REUTERS/Tom Little/File Photo
FILE PHOTO: A Swedish flag hangs outside a business on a street of the old city of Stockholm, Sweden, February 24, 2024. REUTERS/Tom Little/File Photo

Swedish fashion retailer H&M reported on Thursday a slightly bigger rise than expected in December-February operating profit, and predicted March sales would be up 1% in local currencies.

"Towards the end of the quarter our well-received spring collections contributed to a positive sales trend, which also continued into March," CEO Daniel Erver said in a statement.

Operating profit in H&M's fiscal first quarter, ⁠which includes the key ⁠Christmas shopping period, rose for a third consecutive quarter to 1.51 billion crowns ($162 million) from a year-earlier 1.20 billion and a mean forecast in an LSEG poll of analysts of 1.39 billion, on an organic sales decrease of 1%.

The rival ⁠to Inditex in January flagged that local-currency sales in the first two months of the quarter were down 2%.

According to Reuters, H&M said it is closely monitoring developments in the Middle East and the implications for global trade.

"With good flexibility in the supply chain and a low proportion of air freight, there are opportunities to adapt the flow of goods to changed conditions," it said. "Middle Eastern markets account for a ⁠small portion ⁠of the company’s total sales and the markets are operated through franchise partners."

On February 28, the United States and Israel launched coordinated strikes against Iran. Iran has in response launched strikes against Israel, US bases and Gulf states.

It has attacked vessels and infrastructure throughout the Gulf region and effectively closed the Strait of Hormuz, hitting global supply chains and causing soaring energy costs, raising concern over war-driven inflation and potential impact on consumer demand.


Next Says UK Sales Have Held Up Since Iran War Started

Women tour a popular outdoor shopping mall in Beijing, China, Sunday, March 8, 2026. (AP Photo/Andy Wong)
Women tour a popular outdoor shopping mall in Beijing, China, Sunday, March 8, 2026. (AP Photo/Andy Wong)
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Next Says UK Sales Have Held Up Since Iran War Started

Women tour a popular outdoor shopping mall in Beijing, China, Sunday, March 8, 2026. (AP Photo/Andy Wong)
Women tour a popular outdoor shopping mall in Beijing, China, Sunday, March 8, 2026. (AP Photo/Andy Wong)

British clothing retailer Next has not seen a noticeable drop off in UK sales since the US-Israeli war on Iran started at the end of February, its boss said on Thursday.

"Eight weeks, ⁠including the war ⁠weeks, have been good in the UK," CEO Simon Wolfson told Reuters after Next published full-year ⁠results.

He said sales in the Middle East, which account for about 6% of the group's annual turnover, fell "dramatically" in the first few days of the war and demand remains "suppressed.”

Wolfson said if ⁠Next ⁠did have to raise prices around June or July to make up for higher costs caused by the war, the increases would only be 1% to 2%.


Primark to Open First Dubai Store

A woman speaks on her mobile phone as she browses a shop for new clothes ahead of the start of the Eid al-Fitr festival in Dubai on March 16, 2026. (Photo by AFP)
A woman speaks on her mobile phone as she browses a shop for new clothes ahead of the start of the Eid al-Fitr festival in Dubai on March 16, 2026. (Photo by AFP)
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Primark to Open First Dubai Store

A woman speaks on her mobile phone as she browses a shop for new clothes ahead of the start of the Eid al-Fitr festival in Dubai on March 16, 2026. (Photo by AFP)
A woman speaks on her mobile phone as she browses a shop for new clothes ahead of the start of the Eid al-Fitr festival in Dubai on March 16, 2026. (Photo by AFP)

Budget fashion retailer Primark has confirmed it will press ahead with opening its first Dubai store on Thursday despite the ongoing US-Israeli war with Iran, during which the emirate has been hit by Iranian missiles and drones.

Primark, owned by London-listed Associated British Foods, and its ⁠franchise partner Alshaya ⁠Group will open the store in Dubai Mall.

Primark and Alshaya plan to open two more stores in Dubai - at City Centre ⁠Mirdif in April and Mall of the Emirates in May.

Dubai's malls have seen a sharp fall in visitors since the Iran war began, reflecting a collapse in tourism.

Primark and Alshaya plan to open stores in Bahrain and Qatar by ⁠the ⁠end of the year.

Primark entered the Middle East with a store in Kuwait in October last year.

As of the end of January, Primark traded from about 475 stores in 18 countries across the UK, Europe, the Middle East and the US.