From Waste to Runway: Kenyan Designers Transform Used Clothes into Art

Models show off outfits created by local fashion designers specialising in upcycling discarded fabrics and garments from second-hand clothes markets. Tony KARUMBA / AFP
Models show off outfits created by local fashion designers specialising in upcycling discarded fabrics and garments from second-hand clothes markets. Tony KARUMBA / AFP
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From Waste to Runway: Kenyan Designers Transform Used Clothes into Art

Models show off outfits created by local fashion designers specialising in upcycling discarded fabrics and garments from second-hand clothes markets. Tony KARUMBA / AFP
Models show off outfits created by local fashion designers specialising in upcycling discarded fabrics and garments from second-hand clothes markets. Tony KARUMBA / AFP

In a dusty alley in the heart of Kenya's largest open-air market, fashion models strut down a makeshift runway in bold, upcycled outfits made from waste collected at dumpsites and market cast-offs -- proof that even trash can dazzle.

Every year, thousands of tons of used clothes from Europe, the United States, and beyond make their way to Kenya, said AFP.

In 2023, Kenya overtook Nigeria to become Africa's largest importer of second-hand clothing according to a study from the US-based Massachusetts Institute of Technology (MIT).

Thousands of these bales land in Gikomba market near central Nairobi where tin-roofed stalls stretch across a five-acre labyrinth, one of the city's major economic hubs.

On a sunny afternoon last week, a huge crowd gathered to watch models sashay and pivot, showcasing pieces from bales once discarded as unwearable or unsellable.

"What? They've upgraded our clothes," one of the traders said with delight as he watched the show.

Gikomba Runway Edition brought together young, underground Kenyan designers and stylists for the first time, including 25-year-old "upcycling" specialist Morgan Azedy.

"I always see the environment around me dirty... I wanted to control pollution," he told AFP as he prepared his avant-garde outfits in his single-room home before the show.

His "Kenyan Raw" collection featured streetwear denim and a gothic flair crafted entirely from recycled leather sourced from dumpsites and fashion rejects.

'Just garbage'

Kenya imported about 197,000 tons of second-hand clothes worth $298 million in 2023, according to the MIT study.

The Environment for Development, a global research network, estimates that around a third are unusable items that end up in landfills -- mostly made from plastic-based materials like nylon and polyester that does not biodegrade.

Olwande Akoth, a designer showcasing her upcycled kimonos at the fashion show, once traded in second-hand bales but often felt disheartened by their poor quality.

"It's just garbage... the clothes you can't even wear, you wouldn't even give to a beggar," Akoth said.

The influx of second-hand clothes has employed hundreds of thousands of people across East Africa, from port handlers to traders, and provided a lot of affordable clothing.

But it has also made it hard for domestic textile firms to get off the ground.

The East African Community of eight regional countries tried to impose a ban in 2016 in the hope of boosting local textile production.

But it was opposed by recycling lobbyists in the United States, and Washington threatened to kick the East African nations out of a lucrative trade deal called the African Growth and Opportunity Act (AGOA) that allowed them to sell products duty-free into the US.

Kenya, Tanzania, Uganda and others backed down. Only Rwanda held firm and was punished with a suspension from selling clothes under AGOA's preferential rates.

President Donald Trump's administration allowed AGOA to expire last month for the whole continent, although talks are under way to revive it.

'Uniqueness'

For Azedy, the downside of the trade deals -- mountains of discarded clothes piling up in dumpsites -- is a treasure trove for his creative eye.

Buying new fabric, he said, is simply "too expensive".

On the runway, what was once an oversized pair of denim trousers has been transformed into a tiered, layered jacket paired with flared trousers and platform shoes.

His drive for "uniqueness" in repurposed pieces earned him a place at Berlin Fashion Week last year.

Having styled several regional musicians with his collection, Azedy now dreams of taking what others consider trash to the grand stages of New York and Paris.



Debenhams' New Pay Plan Without Vote 'Disgraceful', Says Top Investor Frasers

Debenhams logo is seen on smartphone in front of a displayed Boohoo logo in this illustration taken January 25, 2021. (Reuters)
Debenhams logo is seen on smartphone in front of a displayed Boohoo logo in this illustration taken January 25, 2021. (Reuters)
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Debenhams' New Pay Plan Without Vote 'Disgraceful', Says Top Investor Frasers

Debenhams logo is seen on smartphone in front of a displayed Boohoo logo in this illustration taken January 25, 2021. (Reuters)
Debenhams logo is seen on smartphone in front of a displayed Boohoo logo in this illustration taken January 25, 2021. (Reuters)

A move by struggling British online fashion retailer Debenhams to push ahead with a new executive pay scheme without seeking approval from investors was "utterly disgraceful", the finance chief of rival Frasers said on Thursday.

Frasers is Debenhams' biggest investor with a 29.7% stake.

Last week, Debenhams said that one of the reasons it was not asking for a shareholder vote on the new pay scheme worth up to 222 million pounds ($296 million) was because a "major competitor" investor, which it did not name, had tried to block previous resolutions.

Debenhams has been locked in a long-running tussle with Frasers, majority-owned by British retail tycoon Mike Ashley, which unsuccessfully attempted to block its rebrand and oust its co-founder.

Frasers' chief financial officer Chris Wootton said Debenhams' latest move, which could see CEO Dan Finley earn up to 148 million pounds if Debenhams' share price hits 3 pounds over the next five years, was "typical corporate governance from them, utterly disgraceful".

However, he told Reuters that if Debenhams achieved a share price of 3 pounds "shareholders will be happy."

Debenhams shares were trading at 22.25 pence on Thursday, down 3.3%.


Zara Owner Inditex Reports Strong Start to Winter Sales

FILE PHOTO: A person walks by a Zara store in Plaza de Espana in Madrid, Spain, June 11, 2025. REUTERS/Ana Beltran/File Photo
FILE PHOTO: A person walks by a Zara store in Plaza de Espana in Madrid, Spain, June 11, 2025. REUTERS/Ana Beltran/File Photo
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Zara Owner Inditex Reports Strong Start to Winter Sales

FILE PHOTO: A person walks by a Zara store in Plaza de Espana in Madrid, Spain, June 11, 2025. REUTERS/Ana Beltran/File Photo
FILE PHOTO: A person walks by a Zara store in Plaza de Espana in Madrid, Spain, June 11, 2025. REUTERS/Ana Beltran/File Photo

Zara owner Inditex said sales grew 10.6% in constant currency over the start of its fourth quarter, beating analysts' expectations for the November period that includes the crucial Black Friday sales.

The $178 billion fast fashion giant also reported on Wednesday sales of 9.8 billion euros ($11.41 billion) for its third quarter ending October 31, higher than the 9.69 billion euros expected by analysts according to an LSEG estimate.

The results from Inditex, seen as a bellwether for the global fast fashion sector, provide a first glimpse into how successful the key Black Friday sales weekend was for retailers.

The strong sales growth in the period from November 1 to December 1 compared to a year ago marked an acceleration from the nine-month currency-adjusted growth rate of 6.2%, an encouraging sign for the fourth quarter, its biggest in terms of revenues.


Hugo Boss Sees 2026 EBIT at 300 Million-350 Million Euros on Strategic Overhaul

FILE PHOTO: Plastic toilet cabins are reflected in a window with the logo of Hugo Boss fashion company in central Moscow, Russia, May 8, 2025. REUTERS/Maxim Shemetov/File Photo/File Photo
FILE PHOTO: Plastic toilet cabins are reflected in a window with the logo of Hugo Boss fashion company in central Moscow, Russia, May 8, 2025. REUTERS/Maxim Shemetov/File Photo/File Photo
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Hugo Boss Sees 2026 EBIT at 300 Million-350 Million Euros on Strategic Overhaul

FILE PHOTO: Plastic toilet cabins are reflected in a window with the logo of Hugo Boss fashion company in central Moscow, Russia, May 8, 2025. REUTERS/Maxim Shemetov/File Photo/File Photo
FILE PHOTO: Plastic toilet cabins are reflected in a window with the logo of Hugo Boss fashion company in central Moscow, Russia, May 8, 2025. REUTERS/Maxim Shemetov/File Photo/File Photo

German fashion group Hugo Boss on Tuesday said it expects its earnings before interest and taxes to be between 300 million and 350 million euros ($406.74 million) in 2026, as it undertakes a strategic overhaul.

The company forecast currency-adjusted sales to fall in mid- to high-single digits in 2026 before returning to growth in 2027, due to deliberate brand and channel realignment, Reuters reported.

The update follows last month's guidance for 2025 at the lower end of its range, between 4.2 billion and 4.4 billion euros in sales and operating profit of 380 million to 440 million euros, citing rising macroeconomic uncertainty and adverse currency moves.

It had also reported its quarterly sales below expectations, hurt by weaker demand in Britain and China and pressure from a softer dollar.

The company said it would provide a detailed outlook for 2026 on March 10, alongside full-year 2025 results.