The Securities Depository Center, part of the Saudi Tadawul Group, has launched Edaa Connect, a platform designed to enhance access to investment opportunities in funds within the Saudi financial market.
Announced on the first day of the Financial Markets Forum 2025, the platform aims to offer a seamless investment experience by integrating various fund options, making subscription and redemption processes more efficient for investors.
According to Edaa, the platform provides significant advantages for fund managers by offering advanced tools to optimize their operations. It also increases fund visibility and accessibility, allowing managers to reach a broader investor base and fostering greater competitiveness in the market.
Edaa CEO Hanan Mohammed Alshehri described the launch as a major milestone, emphasizing its role in improving portfolio management, decision-making, and overall investment efficiency.
Edaa Connect would contribute to the ongoing evolution of the Saudi financial market by simplifying investment processes and enhancing market transparency, she added.
The platform integrates with existing financial services but focuses specifically on funds not listed on Tadawul Saudi, ensuring a comprehensive and tailored experience for investors. This initiative strengthens the accessibility of the investment fund market and supports broader market participation.